thebluebear dot-com
Musings on dot-coms, user experience, music, and beyond…Consulting Services
- Web Application Design & Development
- E-Marketing
- Customer Relationship Managment
- Custom Research & Corporate Trainings
Feel free to contact me if you believe I can be of any help to you or to your organization.
Web Application Design & Development
Whether the client has an established online product or yet only an idea, I put the users at the forefront of my practice, and strive to deliver superior experiences for them. Profitability –the ultimate business goal– is a natural result of my user centric approach.
Acting specifically as a product & project manager, the services I perform include:
- User experience & brand strategy consulting
- Usability research & interaction design
- Business model & process analysis
I also perform Outsourcing Management in order to yield low-cost yet high quality results for your following project needs:
- User interface design, brand identity design
- Web application development
E-Marketing
I enable my clients to target both local and online customers using the Internet. With my help, “virtual” communications easily turn into real profits. My clients are able to track both online and offline results of their investment (website visits, e-mails, calls, sales) using advanced reports I provide. Services include:
- Search engine & social media marketing consulting
- Multi platform campaign management (with advanced ROI tracking)
- Google analytics consulting
- Search engine optimization
- Advanced customer contact solutions (i.e. Click-to-call, e-Mail Marketing, Online Coupons)
Customer Relationship Management
For my clients who want to achieve longer lasting and more profitable relationships with their customers and users, I facilitate better alignment of business capabilities with customer needs. This means making use of customer data that already resides in the organization, capturing further relevant data, as well as optimizing every customer interaction.
Before bringing in expensive consulting firms, data-mining experts, or software vendors, my clients choose me to perceive the CRM concepts and what it could mean for their business. Services include:
- Customer segmentation, behavior & profitability analysis
- Data-driven customer retention & loyalty strategy consulting
- Direct marketing consulting (list selection, management, contact customization)
- Customer contact center management (i.e. Call center, web support)
- Project requirements & CRM vendor analysis
Custom Research & Corporate Trainings
I provide custom training sessions and gather tailored market research reports so that my clients may keep up with global & local Internet markets / trends, as well as modern e-marketing and CRM concepts.
Whether you’re trying to make an important business decision, improve the organizational knowledge related to any of the areas I consult on (Web Applications, e-Marketing, and CRM), or need specific competitive intelligence, I can help you.
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